How Cloud Computing Technologies are shifting the basis of Competitive Advantage
Expand to see inline the other posts in IT Management» Executives need to understand how the increasing availability and depth of Cloud Computing technologies are impacting their organizations’ competitive advantages. After responding to A. McAfee’s challenge of a good cloud computing metaphor in a previous post, I felt compelled to clarify and complete. My metaphor described this shift as if …
In search of a cloud computing metaphor? Think Harrods, with some twists
The metaphors used to describe any technology strongly shape its future, through their influence on executives. As Andrew McAfee (now at the MIT after Harvard) notes about Cloud Computing, different imageries are currently competing. As Andrew points out, the electric grid metaphor can influence business executives to view Cloud Computing as a commodification of a class of IT services. Treating …
Uservoice fails to seize the internal enterprise market (or "consuprise" take 3)
This week saw interesting news coming out from Uservoice: funding and white-label solutions for enterprises. Good direction, but not far enough to reach the internal enterprise market: this is a common strategic mistake that hurts both enterprises and start-ups with a potential on this market. Uservoice provides a quick, simple and very efficient means for users of a service to …
Return on Attention is a key metric in a world of Attention Scarcity
Expand to see inline the other posts in Strategic Shifts» Attention is increasing in relative scarcity (as explained in details in a previous post), and what is scarce is valuable. While any product, service or other activity costs attention to both the consumer and producer, attention is becoming increasingly valuable. It is hence essential to ensure that what you produce …
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by Julien Le Nestour
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jln /at/ coreedges [dot] com